"campaign metrics"
Posts tagged "campaign metrics".
Campaign Playbooks
What a Ward Coordinator Should Be Measured On, Every Week
Most Kenyan campaigns appoint ward coordinators and then measure them on nothing. Here are five numbers that make the role real, and why weekly is the only frequency that works.
· 4 min read
Campaign Playbooks
The Volunteer Retention Number Nobody Tracks (And Should)
Most campaigns can tell you how many volunteers signed up. Almost none can tell you what percentage were still active thirty days later — and that number predicts election-day capacity.
· 3 min read