"campaign strategy"
Posts tagged "campaign strategy".
Election Insights
The Real Cost of a Rushed Political Coalition Deal
A coalition deal signed for the headline, without checking whether it actually transfers votes at the ward level, is one of the more expensive mistakes a campaign can make.
· 2 min read
Campaign Playbooks
Door-to-Door Isn't Dead. Your Script Is.
Canvassers keep getting told to deliver the whole manifesto at every door. Voters keep closing the door before minute two. The fix isn't more doors — it's a better 90 seconds.
· 2 min read
Campaign Playbooks
How to Estimate Turnout in Your Ward Without a Data Team
Turnout decides your race and nobody hands you the figure. You can build a usable estimate from published results and a pen, provided you write it down before the day rather than after.
· 4 min read