"canvassing kenya"
Posts tagged "canvassing kenya".
Campaign Playbooks
Door-to-Door in a County of Two Million People
You cannot knock two million doors. You can knock the right sixty thousand, and the difference between those two sentences is a data problem, not a manpower problem.
· 3 min read
Campaign Playbooks
Track Your Canvass Week by Week, or the Numbers Tell You Nothing
A cumulative total always goes up, which is exactly why it tells you nothing. The number that manages a campaign is this week compared with last week, in the same shape, for every ward.
· 4 min read
Campaign Playbooks
The First Fifteen Seconds at the Door Decide the Rest
Somebody opens the gate and decides within seconds whether this is a conversation or an interruption. What goes into that window, what to leave out, and what to write down before the next gate.
· 4 min read