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"campaign management"

Posts tagged "campaign management".

Platform Updates

Setting Up Your Campaign on BallotWinners, in the Order That Works

Do it in this order and setting up takes an afternoon. Do it in the order most campaigns use, starting with volunteers, and you spend the cycle repairing records that were attached to nothing.

· 3 min read
Campaign Playbooks

Your Volunteer List Isn't a Volunteer Program. Here's the Difference.

A volunteer list is a spreadsheet of names. A volunteer program is a system that turns those names into completed tasks. Most Kenyan campaigns have the first and call it the second.

· 2 min read
Campaign Playbooks

How to Spot a Ghost Volunteer Before They Cost You the Election

A volunteer spreadsheet with 300 names can hide a real team of 90. Here's how to find your actual capacity before election day, not on it.

· 2 min read
Campaign Playbooks

How to Appoint a Ward Coordinator, and What to Agree First

Most ward coordinators in Kenya are appointed in a five-minute conversation and given no terms at all. The appointment is where the role is either made real or reduced to a title.

· 4 min read
Campaign Playbooks

Your WhatsApp Volunteer Group Is Already Dying (Here's Why)

Every campaign starts with a 40-person WhatsApp group and full enthusiasm. Most are down to three people posting by week three. Here's the structural reason why — and the fix.

· 2 min read
Campaign Playbooks

Rally Logistics: Where the Money Leaks and How to Stop It

A rally is the most expensive thing a campaign does and the easiest to overspend on. The leaks are predictable, and every one of them has a fix that has to be agreed before anything is hired.

· 4 min read